Businesses - Leisurely Dining Or Fast Food

>plan, then the first course, formalized plan, the
It occurred to me the other day, that so manysecond course, the strategies to market our
people today liken their businesses to the waybusiness, the main course, the everyday running
they eat - fast. Think about it. All over the webof the business, and then comes the dessert, the
we are inundated with... make $1000's of dollars amoneys, we so richly deserve.
day, make $10,000 a month, make a million byWe know that it takes time to digest, and we
the end of the year. Everyone is looking for thehave to go through several courses to get to the
magic formula or the magic bullet to get richdessert. The dessert does not come first. One
quick...fast. They want their business to succeed incourse builds upon the other, till you get to the
the time it takes to get their hamburger orend, however, this also allows us to savor our
chicken sandwich. No wait, no delay ofsuccess. Going through the courses also allows us
gratification. I want it now, and I want it withoutto take a good long look at things, so if we need
having to work at it. I want to sit back and raketo add a piece or entrée (make small or big
in the dollars, my way.adjustments), we can do so immediately.
Those of us who have been on the web for theIf you want to run a successful business on or
past six years, realize that just like the businessesoff the web, remember your business is not fast
we ran off the web, a web business takes timefood, but rather a nice long leisurely meal. Take
to grow. It is not fast food, but instead like anthe time to digest it, and savor it over several
five course dinner. We start with the drink, thecourses, and your just desserts will be realized in
business idea, then go to the appetizer, thethe end, but the dessert does not come first.
business name, mission statement and businessCopyright 2002, DeFiore Enterprises.