| If you want to treat your clients to something | | | | the dress code for the day. The corporate |
| special, then you'll want to do it in style. Why not | | | | sporting venue might have a dress code, or you |
| think about corporate sports hospitality? | | | | might want everyone to dress causally to |
| Here's what you need to know in order to make | | | | encourage people to enjoy themselves more |
| sure that you pick the right corporate sports | | | | 6. You'll need to make sure that meals are |
| hospitality package. | | | | included in the corporate sporting hospitality |
| 1. Knowing your clients interests is important. If | | | | package you choose, so that special dietary |
| you know they're all football fans, then why not | | | | requirements can be met. |
| hire a box at a Premiership match, and watch | | | | 7. It might be that you want to provide additional |
| some of the best players in the world work their | | | | entertainment after the main event. Perhaps you'll |
| magic whilst you work yours? What about a golf | | | | go somewhere else, or maybe you'll have another |
| tournament, or horse racing hospitality? | | | | meal at the venue. |
| 2. Once you've chosen a sport, you'll need to | | | | 8. You don't want your guests to pay for |
| choose where your corporate event will be held. | | | | anything on the day, so make sure that the little |
| If it's a Premiership football match, it will have to | | | | things like refreshments are all included and taken |
| be a certain ground, whereas you might want to | | | | care of. |
| watch the next major golf tournament that takes | | | | 9. Your guest need to be comfortable at all times, |
| place near you. Perhaps you'll choose a central | | | | so you'll need to make sure that they can mingle, |
| location so that your guests don't have too far to | | | | and that you introduce them to people. They |
| travel. | | | | might be able to do business with each other, as |
| 3. Depending on the sporting event, you might | | | | well as you. |
| have choice of dates. Horseracing events take | | | | 10. Above all, you'll want value for money. There's |
| place regularly, whereas the Cup Final only | | | | no point in organising a corporate sports hospitality |
| happens once a year. You might need to be | | | | package without giving it enough thought. The |
| flexible on dates if you want a specific venue, and | | | | cheapest package might not be suitable, and so |
| you might need to be flexible on venues if you | | | | you might be thought of as a bit mean by your |
| want a particular date. | | | | guests. If you go overboard and are tool lavish, |
| 4. Once you know the date and the sporting | | | | then it looks like you're charging too much. |
| event, you'll need to get invitations sent out. Don't | | | | Now you know what to look for, you'll be able to |
| just email people, or expect them to just know | | | | choose the perfect corporate sports hospitality |
| about it, make an effort. | | | | package. |
| 5. It's important that your guests are aware of | | | | |