Nine Networking Tips for Success

When you enter the networking mixer do yourange from running out to being in a career
feel like you have a two-foot perimeter of opentransition-all the more reason to have at least a
space surrounding you? Everyone seems to begeneric model. If you are in transition or a
comfortably settled into clusters as they socializegraduating college student, chances are you are
unaware of your presence. You try to make eyelooking for a position. Have a plain card with your
contact but you don't recognize anyone. Youname, phone number and e-mail. If you want to
search for the bar. Even though you're notbe creative you might also include a favorite
thirsty, having something in your hand mightquote. It will serve as a conversation piece or an
make you appear to be festive and casual.icebreaker.
Walking determinedly across the room makesGet their card
you look powerful, you hope. Time stands still.Novices at networking regularly fail to ask others
You make idle chat with the bar tender, waitingfor their card. A rule of thumb: if they ask for
to be rescued from this miserable time warp.your card it means they are interested. Return
Even though you were hoping to make businessthe request immediately by asking for theirs and
contacts, you're not sure about the approach.jot down any information on the back of the card
Let's face it, you can't just walk up to a strangerthat might jog your memory later. It's actually
and say, "Hey by the way I'm with A-1 Plumbing,more important to get their card because that
do you have any clogged drains?"puts you in a position of control if you decide you
You decide to leave after 30 minute networking isneed to contact them in the future.
too uncomfortable. Oh well, at least you showedFocus on the relationship
up. Maybe it'll be better next time.Even though it's important to exchange business
Whether you are just out of college, in careercards, the purpose of networking isn't a
transition or building a successful business,competition to collect business cards, nor is it to
networking is a necessity to form lasting businessconduct business. The focus should be on meeting
relationships that lead to referrals. Here are somenew people and establishing new business and
tips to make your networking pay off.professional relationships.
Do your researchPolish your communication skills
Before you go to a networking function, decideBe in the present moment by using good eye
whom you want to meet in advance and whycontact and smiling. It's rude to stare, but it's also
you want to meet them. Go to your Businessimpolite to have darting eyes suggesting that
Journal's Book of Lists or the membership rosterthere is someone more interesting across the
to learn more about the attendees and members.room. Listen and ask questions more than you
If the people you want to meet have a website,speak. No one wants to be around a know-it-all or
visit it and when you meet them, you now havea bore. Read body language. Recognize that if
something to comment on. People are flatteredsomeone is rubbing their neck, yawning or has
when you are interested enough to find out aboutdarting eyes, they are probably bored or simply
them before actually meeting them.lack good communication skills. Make a gracious
Act like a hostexit.
By calling new members of your organizationLet others join in
before the mixer and inviting them to meet youThere is nothing more miserable than to be
there, you accomplish several things: You helpstanding outside a circle of people who are so
them become acclimated into the club, you haveengrossed in conversation that you feel ignored.
someone to introduce around and you make aBecome observant to those who seem lost and
new business acquaintance that will be grateful forinvite them into the conversation by saying, "join
your leadership.us...we were just talking about..." Then at an
Play matchmakerappropriate time introduce yourself to them and
Become a resource person by thinking ahead ofintroduce them to the group.
how you can help others get leads and referrals.Get out of your comfort zone
Make a mental note of how to get theseVisit briefly with old friends but don't cling to them.
contacts together. Go one step further by makingInstead look for ways to introduce each other to
a few phone calls before the meeting so you cannew acquaintances. Recognize that the more
facilitate the introductions.people you meet the more comfortable and fun it
Take your business cardswill be in the future and the more people you
I have been to so many functions whereknow, the more business opportunities you
someone could have had my business or a goodcreate.
lead, but they didn't have a card. The excuses