The Goldilocks Syndrome of Resume Writing

Most job seekers do not take the time tophrase "customer service" in the Summary of
research what they need in order to prepare aQualifications section and in the cover letter.
resume that will sell their qualifications to a hiringThis is how the section should look:
company. It has been said that preparing aWORK HISTORY
resume is comparable to preparing a tax return.Rocco's Pizzeria, Town, XX X/XX to Present
In short, a real drag! Although it is not mandatorySecond Shift Waitress
to have a resume in many situations, it must be* Provide excellence in customer service to an
prepared properly when it is required and withaverage of 80 patrons per shift.
more creativity than what goes into preparing a* Train new staff members on shift procedures
tax return!and restaurant policies.
So where do you begin? For starters, you will* Assist with the planning and set up of in-house
need an objective, followed by a summary ofand off-site catering services.
qualifications, work history, education, andFifth Section: Community Involvement
computer skills section. Sounds reasonablyThis section will convey a strong work ethic,
straightforward, right? So why is it so hard forwillingness to contribute to the community,
people to write their own resume?experience working with people, an ability to plan,
10 STEPS TO HELP YOU GET STARTEDorganize, coordinate and carry out a program, and
Some job seekers have a short work history andgood communication,analysis, and problem solving
do not know how to make the most of theirskills.
work and non-work related experience, skills, andThis is how this section should look:
attributes. Other job seekers have backgroundsCOMMUNITY INVOLVEMENT
that are so extensive, they do not know whereStrikes and Spares Bowling Alley, Town, XX X
to draw the line, and make the mistake ofXX to X/XX
including too much information. Still, other jobVolunteer Bowling Instructor
seekers have just the right amount of* Conduct bowling workshops to individuals and
experience, but they do not know how togroups of six to eight children ages 5 to 10.
effectively present their experience and most* Work with pro shop to promote workshops and
impressive selling points on paper.sell bowling balls at discounted rates.
The following steps will simplify the process:* Coordinate fundraisers to raise monies for
1. Decide on the position and research variousawards, marketing campaigns, and competitions.
sources to find job ads outlining the requirementsSixth Section: Computer Skills
of the position.Most people have basic computer skills such as
2. Do a skills inventory exercise by making aMicrosoft Word. It is acceptable to list the names
checklist from the list of job requirements.of software programs without indicating the
3. Take the requirements matching yourproficiency level.
qualifications and write a rough draft ofThis is how this section should look:
experience next to each requirement along with aCOMPUTER SKILLS
note of which employer.MS Word, Excel and PowerPoint and Internet
4. Organize all of the roughly drafted sentencesresearch
under each employer listing the most recentLet's do another one!
employer first and work your way down theThis client has a 25-year sketchy background that
page ("reverse chronological order")includes several career transitions. Career choices
5. Polish the sentences being sure to start eachrange from her early beginnings as a music
one with an action verb such aseducation teacher to her business partnership in
managed,coordinated, and supervised, and leavevideo production, which is ongoing and sporadic, to
out pronouns such as I, she, and he.her more recent experience in retail sales. In
6. In addition to your routine work activities, dobetween, she raised her children and obtained a
your best to list a few select accomplishments.bachelor's degree in media production. Additional
This could include learning a new software atexperience includes office managerial positions and
work and training another person to "increasepart-time evening work as a dispatcher for an
productivity" or to save the employer money byalarm company that she is not unsure about listing
avoiding the need to pay a software trainingit on her resume. She is now looking to leverage
school to teach their employees.her career in a position with a TV video
7. Do not list sentences about your attributes inproduction company so she can explore a position
place of experience. For example, underwhere her eclectic background in managing a
Professional Experience or Work History, do notsimilar business will be utilized and developed. So
write, "Ensure workflow efficiencies exercisinghow should she do her resume?
exceptional organizational and time managementThis job seeker has decided to target a position
skills." This is not specific enough about job-specificas a senior technician and work her way up the
responsibilities. You can, however, include aranks. She is very confident, and knows that this
statement like this under your Summary offoot-in-the-door position will launch her new career.
Qualification as one of your attributes. Do not limitThe emphasis will be placed on her work
your Summary of Qualifications section to onlyproducing independent films, her technical
attributes. Make sure you strike a balanceexpertise, (retail) business management and music
between experience overview, skills, andeducation experience.
attributes.First section: Objective Statement (Target
8. Decide which categories you will need. ForPosition)
example, if you have a recent degree and limitedUnlike an objective statement, a title objective
experience, put the Education first. If you haveconsists of a few words that serve as a headliner
mostly experience, list Education last. If you haveto brands the job seeker and expresses their
impressive academic credentials that wereobjective. This is done best if the job seeker is
obtained a few years back and want them toexperienced in that occupational discipline. Using a
see that right away, still list it last, but mentiontitle objective rather than a sentence-style
the credential in your profile or summary section.objective statement is much more direct and
9. Include an objective statement. Do not makevery powerful. If a job seeker is transitioning to a
the mistake of not including an objective thinkingnew career, the use of a title objective can be
that you do not want to limit your opportunities.initially misleading. It is helpful to preface the title
If you take this approach, the reader will notobjective with a statement such as "Target
know what position you are targeting and willPosition" or "Position of Interest".
most likely toss your resume in the trashcan. YouThis is how the objective statement should look:
cannot be all things to all companies. This goesTARGET POSITION: SENIOR TECHNICIAN, TV
back to the first step in the exercise - choosePRODUCTION
what you want to do. Then build the resumeSecond section: Profile
around that objective.Unlike the Summary of Qualifications section, a
10. Format your resume so it is attractive. Beprofile is a paragraph that is more of a bio rather
consistent with the style of the headings, dates,than a few simple sentences. It tells a story and
locations, and bolding. For example, if youis much stronger in language. The goal is the
abbreviate the name of the state where yousame, in that it conveys the scope of experience,
worked, make sure it is abbreviated in yourskills, credentials and attributes relevant to the
address at the top and throughout the resumeposition of interest. You do not need to use the
with the exception of the sentences. Do notactual word Profile as you would use Summary of
include the day of the month you were hired.Qualifications in our first example.
Limit it to the month and year. Do not include theThis is how the Objective Statement and Profile
full address of the employer. This is for the jobsections should look when combined:
application form, not the resume.TARGET POSITION: SENIOR TECHNICIAN, TV
First section: ObjectivePRODUCTION
An objective for a jobseeker's first resume isMulti-talented business management professional
very important because the reader cannot skimwith a strong career path that combines music
the experience section to make a quickeducation, business ownership in media / video
assumption what a job seeker has to offer and isproduction and business management. Strong
looking to do. The objective statement should beteam leader and client consultant known for ability
specific, not making the mistake of being tooto develop scalable solutions that dramatically
cliche but stating something so general as "seekingimprove efficiency and productivity through
a position with a large organization offering careermanagement of project specifications, timelines,
growth opportunities" because that saysresources, and budget requirements from point of
absolutely nothing and is all about what you want,planning through production.
not what you have to offer the hiring company.Third section: Professional Experience
They have a business to run and are looking toSometimes a chronological resume will not work
hire people who want to contribute, not just take.because the most recent experience is not the
That said, the objective should read this way:most relevant experience. So, a combination
"Ambitious sports enthusiast exploring a position inresume is the strategy that should be used. The
sports marketing. Offer a recentdegree incombination format combines the elements of a
Marketing, valuable field internship experience andfunctional (skills based) and chronological format.
three years of work experience in special eventsProfessional Experience will be the main category,
coordination and public relations."followed by sub-categories that are appropriately
This is how the section should look:named according to the function or job title.
OBJECTIVEThese will be Video Production; Music Education;
Ambitious sports enthusiast exploring a position inBusiness Management (retail). Notice how the
sports marketing. Offer a recent degree incategory is not called Retail Sales Management.
Marketing, valuable field internship experience andRather, "retail" is given a backseat because it is
three years of experience in special eventsnot the focus as much as the business
coordination and public relationsmanagement end of what this job seeker does.
Second Section: Summary of QualificationsBut, before we even get to that point, a
A Summary of Qualifications section "summarizes"chronology of employment will be listed first.
a job seeker's selling points relevant to the jobThis is how the section should look:
they are applying for. The easiest format is a fewPROFESSIONAL EXPERIENCE
bulleted sentences, each dedicated to experience,Managing Partner, Video Production Studios, Town,
skills, credentials and attributes.X/XX - Present
This is how the section should look:VIDEO PRODUCTION
SUMMARY OF QUALIFICATIONS* Direct the hiring, training, supervision, and
* Offer five years of experience in customerevaluation of a production staff and volunteers.
service and workshop coordination.* Fully coordinate the logistical operations of
* Pursuing a bachelor's degree in Marketing;program productions.
consistently maintain excellent grades.* Conceptualized, developed, and produced
* Work full time to finance education to avoid the30-minute interview and music shows.
need for student loans.* Supervise and approve show format, host,
* Possess excellent organizational, interpersonaltheme song, and casting.
communication, and problem resolution skills.* Plan and organize the scheduling of program
* Creative thinker with a proven ability to size upchannels and the casting of community events.
a situation and bring new ideas to the table.* Oversee the implementation of all technical
Third Section: Educationrequirements and conduct group-training sessions.
A job seeker may have five years of experience,* Manage projects and technical teams and
but it is not in their chosen field or in directprogram schedules.
alignment with their pending bachelor's degree. So,* Direct stage productions; conduct orchestras;
their most impressive selling point is theirand create, edit, and produce videos.
education. Tip: when a degree is pending, it is* Build and administer system networks and
advantageous to include a short list of the mosthandle all aspects of creative technical writing.
important courses. Do not list high school if youBUSINESS MANAGEMENT
have college experience. It is understood. The* Serve as a team member responsible for
exception would be if you are in your first yeardeveloping and implementing business plans.
of college ad have very accomplished experience* Manage weekly status meetings to instill uniform
in high school.vision of product development.
This is how the section should look:* Execute the distribution and promotion of all
EDUCATIONnew product lines.
Name of College, Town, XX* Produce voice-overs, audio calls, and on-camera
Pursuing Bachelor of Arts degree in Marketing;product introductions.
expected December 2007* Lead the market push of six new products
Current GPA: 3.7from conception to completion.
Select Coursework:* Coordinate the design of graphics to created
* Principles of Marketingproduct branding.
* Marketing Research* Train video editors and operations staff in the
* Managerial Accountingdelivery of scripts.
* Organizational Communications* Directed product production, achieving a
* Business Policy and Strategyyear-over-year cost savings of 25%
Fourth Section: Work History* Reduced defect reductions from 15% per unit
Until you have strong and extensive experience into less than 4% per unit.
your "profession" you should hold off on using theFourth Section: Education
category "professional experience" and opt forOften, highly experience or more senior-level
"work history". This job seeker's work history is inprofessionals have graduated over ten years ago.
customer service as a waitress. Although theThey do not want to emphasize their age or to
term "customer service" is not the same as ashow that their education was so far back. So,
customer service position in an office setting, it isthe best thing to do is omit the date. Since their
still servicing customers. As long as this jobexperience far outweighs their education, they do
seeker can justify their reasoning behind usingnot need to list their GPA either. The best
customer service as their area of experience,approach is to keep it as simple as possible.
they will not be stumped in an interview.This is how the section should look:
The first line of this section should include theEDUCATION
company name, town, and state, but not theMusic Conservatory, Town, XX
door address. That information should only beBachelor of Arts in Music
included on a job application form. On the sameFifth Section: Computer Skills
line as the company name and location over toIn some cases, there is specialized software in
the right margin, the employment dates. The jobaddition to the usual MS Word and Excel. It is a
title should be listed on the second line in bold.good idea either list them first or use
There are formatting variations from resume tosubcategories so the technical software stands
resume, but this is the basic approach.out. If there is a series of applications that all start
In this position, the job seeker worked in awith Adobe, Microsoft or Apple, it is a good idea
pizzeria as a waitress. Although this is the actualto list the company name once, followed by the
title the job seeker will list, the description willspecific software from that company. When using
indicate that they provide customer servicethis approach, keep the group together on their
excellence. This way they can use the keywordown line or separated by a semi-colon.